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Well Life Co. offers a curated insurance-buying experience to a generation of people who want to live life well.

We’ve designed our business to enrich your day: a downtown location close to your office, private appointment times tailored to your schedule, and an office that opens its doors for education events every few weeks.


So bring the kids, the dogs, or both. Take as much or as little time as you want. Ask any questions – there is no judgment here. Let’s talk about the kind of life you want to protect for the people who count on you.


What Makes Us Different 


Well Life Insurance is technology based, which allows us to make the insurance buying process as seamless as possible for you. We use software, and virtual meeting platforms so you don't need to take too much time out of your busy life.


At Well Life Insurance, we don't believe in a one size fits all model, instead we celebrate your unique situation and curate an insurance plan to fit you. As your advisor, we will take the time to get to know you, and what is most important to you.


We have been in the insurance industry long enough to know the ins and outs of all things insurance, but not long enough where we don't keep up with new products, exciting technology, and interesting strategies to maximize the benefits!

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Well Life Co. is located inside the Douglas and Company building at 52 Adelaide Street in Winnipeg’s historic Exchange District. This beautiful, three-story building was built in 1910 for master tailor M. Appel. He and his merchants manufactured a personalized line of artistic garments, which were sold through the Hudson’s Bay Company. 


The exterior of the building features a unique copper cladding and a beaver in the bas-relief, which is still fully intact today. The interior has been completely redeveloped with modern finishes.

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